Hopscratch

Hopscratch is a platform that simplifies the process of starting a business by offering tools and resources for branding, design, and marketing.

As Co-founder and VP of Design, I was responsible for branding, design strategy, product design, and interface design. I developed a cohesive design system with a one-color scheme and bold iconography to ensure a professional and friendly look.

Additionally, I designed Hopscratch HQ, a personal portal for customers, an online Brand Designer tool, and the marketing website, creating a seamless and engaging user experience.